Online creator gear protection subscription
Industry
Insurtech
Product name
PrizmCare
Client
Henry's
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A quick look
Fully online extended warranty product for creative gear launched with the largest Canadian camera retailer.
Our Mission
Validate, market test, and scale PrizmCare to the Canadian market.
Our Approach
We took over from a Big 4 management consulting company to validate, market test and build the first truly digital product for a traditionally brick & mortar retailer. We launched in early November 2020 and are iterating based on customer feedback.
Outcomes
- Created a fully online extended warranty product ready to expand globally.
- Initial launch on the Canadian market.
- Created a searchable database of ~7k items of creative gear
- Online sign up including payment and fully online claims process.